I got a phone call the other day from a number I didn’t recognize, and on a whim, I answered. On the other end was a telemarketer from a large US-based hotel chain. “Hello, Mr. Johnson,” said the telemarketer. “We’d like to thank you for your loyalty, and we wanted to let you know about … read the whole post
The Facebook Explosion. Marketing’s Opportunity?
By: | December 29, 2008 | Leave a comment
Has anyone else noticed the Facebook explosion over the last 6 weeks? I’ve been mulling over the reasons why it’s happening now…..right now, and have only a couple very subjective conclusions. It can only be that the holidays represent a time for people to catch up on the things they’ve been meaning to do for … read the whole post
Chicago User Group Notes: FreshDM, Dreamforce and Verizon Wireless
By: | December 18, 2008 | Leave a comment
Just finished up at the Chicago User Group. Pretty good crew showed up despite the weather and the time of year. The particular one was hosted by Click Commerce and sponsored by Allegro and Model Metrics. Who is Allegro? Fair question. They produce FreshDM, an on-demand direct marketing print fulfillment thing. (There’s a catchier … read the whole post