Survey reveals the reality behind enterprise adoption of tablets - May 17, 2011 at 8:13 am

Today we released the results of an independent survey that shed interesting light on how enterprises are using tablets.

The results may surprise you. We hear a lot about how mobile is the next big thing. And from the conversations we have with enterprises, it most often is. But what we’re hearing, and this survey validates, is that we are still in the very early days of using tablets to deliver actual business value.

Most enterprises have tablets purchased by employees who are just “testing them out.” Perhaps using them for work email. Only 22% of companies have “officially” deployed them for business use in some fashion.  This may even have occurred in a small department, not necessarily across the company.  At the same time 72% know they are used by employees within their companies.

Along the same lines, 78% plan to have tablets officially deployed by the end of 2013, yet only 51% report having an adoption strategy in place.

This means there is a huge opportunity for enterprises to drive innovation with these new devices. The enterprises we talk to with the right mindset may not yet know exactly how to leverage them for business, but they see the potential to differentiate and do things differently. We’ve done some really interesting mobile projects for clients in the consumer goods, insurance and life science industries in particular that are really exciting.

Check out the results for yourself. Does your business have a plan in place to leverage the next generation of mobile devices?