So…What *ARE* Businesses Doing With Tablets? - June 24, 2011 at 12:14 pm

These days you really can't visit a tech blog without seeing 3 stories on the front page about tablet computers. iPads, Samsung Tablets, BlackBerry PlayBooks, Xooms, and a whole cadre of cheaper wannabe products. 

What makes them so hot? Tablets are cheap, tremendously portable, have thousands of apps, but most of all – people love using them. There's just something to interacting with a machine and its software so intimately. 

Earlier this year we at Model Metrics commissioned a study by Dimensional Research to find out what exactly businesses are starting to do with these things. The results were interesting to say the least:

  • 78% of respondents are deploying tablets by end of 2013
  • Only 51% have a strategy on what to do with them
  • 72% of participants have iPads, but most of those are just testing the waters

We find this particularly interesting because we've found a few things that work, and work very well. If you've got the time, here is a 30 minute presentation on how you can start using the iPad in your business. Lots of use cases, from field sales to customer service, and anything in between.

 

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